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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    GenAI for People and Talent Management

    Skills you'll gain: Generative AI Agents, Employee Performance Management, Workforce Planning, Talent Management, Performance Management, AI Personalization, People Development, Human Resource Strategy, HR Tech, Human Resources, People Analytics, Workforce Management, Diversity and Inclusion, Innovation, Analytics, Adaptability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • X

    Xbox

    Product Launch and Post-Launch Management

    Skills you'll gain: Product Planning, AI Product Strategy, Product Management, New Product Development, Quality Assurance and Control, Sales Strategy, Performance Analysis, Marketing Strategies, Product Marketing, Product Lifecycle Management, Product Improvement, Product Testing, Sales Enablement, Key Performance Indicators (KPIs), Cross-Functional Collaboration, User Feedback, Data Analysis, Customer Insights, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Aptly

    Google Search Advertising Foundations

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to Develop and Maintain a Healthy Talent Pipeline

    Skills you'll gain: Talent Pipelining, Talent Management, Employee Engagement, Employee Retention, Talent Acquisition, Human Resources, Human Resource Strategy, Talent Recruitment, Talent Sourcing, Workforce Development, People Development, Recruitment, Recruitment Strategies, HR Tech, Strategic Sourcing, Diversity and Inclusion, Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    مهارات البيع الاحترافية | Professional Selling Skills

    Skills you'll gain: Overcoming Objections, Sales, Negotiation, Sales Process, Product Knowledge, Rapport Building, Communication, Value Propositions, Persuasive Communication, Customer Relationship Building, Customer Service, Needs Assessment, Active Listening, Empathy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Mobile App Notifications, Databases, & Publishing

    Skills you'll gain: Mobile Development, User Interface and User Experience (UI/UX) Design, React Native, Apple iOS, Android Development, iOS Development, Application Development, Databases, Database Management, Flutter (Software), Application Deployment, Back-End Web Development, Application Performance Management, Marketing Strategies, Google Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • P
    U

    Multiple educators

    Business Innovation and Digital Disruption

    Skills you'll gain: Storytelling, Data Storytelling, Business Strategy, Design Thinking, Business Strategies, Sustainable Business, Brand Strategy, Business Solutions, Business Planning, Innovation, Presentations, Market Opportunities, Business Modeling, Business Risk Management, Design and Product, Branding, Strategic Thinking, Process Design, Digital Transformation, Persuasive Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    60 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado System

    Clinical Natural Language Processing

    Skills you'll gain: Natural Language Processing, Text Mining, Clinical Informatics, Clinical Documentation, Clinical Data Management, R Programming, Google Cloud Platform, Health Informatics, Unstructured Data, Data Processing

    3.7
    Rating, 3.7 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    استراتيجيات التسويق الهجومية والدفاعية

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Product Strategy, Marketing, Product Development, Marketing Planning, Consumer Behaviour, Go To Market Strategy, Business Strategy, Competitive Intelligence, Growth Strategies, Market Share, Customer Retention

    Beginner · Course · 1 - 4 Weeks

  • K

    Knowledge Accelerators

    Intermediate Excel: Data Modeling, Analysis, and Dashboards

    Skills you'll gain: Pivot Tables And Charts, Spreadsheet Software, Data Analysis Expressions (DAX), Data Analysis, Analytics, Business Modeling, Business Analysis, Data Storytelling, Data Presentation, Microsoft 365, Trend Analysis, Data Security, Data Entry, Key Performance Indicators (KPIs), Data Management, Productivity

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Google Data Studio - Création de Tableaux de Bords Interactifs

    Skills you'll gain: Data Visualization, Dashboard, Interactive Data Visualization, Data Presentation, Data Visualization Software, Collaborative Software, Data Sharing, Data Science, Data Analysis, Business Intelligence, Data Integration, Data Modeling, Data Import/Export

    4.4
    Rating, 4.4 out of 5 stars
    ·
    113 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Corporate Finance Institute

    Data Science & Machine Learning Fundamentals

    Skills you'll gain: Model Evaluation, Feature Engineering, Data Science, Data Analysis, Business Analytics, Predictive Analytics, Data-Driven Decision-Making, Regression Analysis, Data Modeling, Statistical Analysis, Business Intelligence, Data Storytelling, Machine Learning, Exploratory Data Analysis, Data Preprocessing, Classification Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • GenAI for People and Talent Management: Coursera
  • Product Launch and Post-Launch Management: Xbox
  • Google Search Advertising Foundations: Aptly
  • How to Develop and Maintain a Healthy Talent Pipeline: Coursera
  • مهارات البيع الاحترافية | Professional Selling Skills: Alfaisal University | KLD
  • Mobile App Notifications, Databases, & Publishing: SkillUp
  • Business Innovation and Digital Disruption: Parsons School of Design, The New School
  • Clinical Natural Language Processing: University of Colorado System
  • استراتيجيات التسويق الهجومية والدفاعية: Alfaisal University | KLD
  • Intermediate Excel: Data Modeling, Analysis, and Dashboards: Knowledge Accelerators

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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