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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    People & Soft Skills: Essential for Professional Success

    Skills you'll gain: Active Listening, Problem Solving, Collaboration, Presentations, Critical Thinking and Problem Solving, Interpersonal Communications, Teamwork, Conflict Management, Creative Problem-Solving, Constructive Feedback, Creative Thinking, Root Cause Analysis, Team Building, Virtual Teams, Public Speaking, Persuasive Communication, Client Services, Professional Development, Ability To Meet Deadlines, Business Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.5K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Think like a CFO

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Balance Sheet, Financial Market, Corporate Finance, Income Statement, Financial Management, Accounting, Financial Analysis, Financial Acumen, Financial Accounting, Accrual Accounting, Financial Data, Cash Flows, Management Accounting, Capital Budgeting, Microsoft Excel, Finance, Equities, Business Valuation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Learn Spanish: Basic Spanish Vocabulary

    Skills you'll gain: Peer Review, Language Learning, Spanish Language, Oral Expression, Grammar, Oral Comprehension, Vocabulary, Culture, Writing and Editing, Language Competency, Research, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Content Creation, Instagram, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy

    Skills you'll gain: Business Strategy, Game Theory, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Innovation, Business Modeling, Product Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Feedback, Product Testing, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Hospitality, Product Knowledge, Global Marketing, Business Strategy, Consumer Behaviour, Logistics, Brand Management, Growth Strategies, Customer experience strategy (CX), Brand Strategy, Market Opportunities, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Interaction Design

    Skills you'll gain: Design Research, Interaction Design, User Experience Design, Statistical Analysis, Usability, Ideation, User Research, Graphic and Visual Design, User Interface (UI) Design, Experimentation, Prototyping, Usability Testing, Human Centered Design, Human Computer Interaction, A/B Testing, Human Factors, Collaborative Software, Telecommuting, R Programming, Storyboarding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    929 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management: Modern Fundamentals

    Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Product Lifecycle Management, Design Thinking, Product Roadmaps, Customer Insights, Agile Methodology, Customer Engagement, Product Testing, Web Analytics, Data-Driven Decision-Making, Growth Strategies, User Story, Lean Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Drug Development Product Management

    Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pre-Clinical Development, Good Clinical Practices (GCP), Pharmacotherapy, Pharmacology, Regulatory Affairs, Intellectual Property, Sales Strategy, Biotechnology, Portfolio Management, Bioinformatics, Precision Medicine, Strategic Partnership, Regulatory Compliance, Marketing, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    6.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Present Insights: Drive Prioritization with Data Stories

    Skills you'll gain: Data Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Business Analytics, Persona Development, Stakeholder Communications, Customer Insights, Analytics, Presentations, Quantitative Research

    Intermediate · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research essentials for marketing management
market research and analysis for tech industries
market research & business intelligence mastery
market research methods and data analysis certificate
market research: analyze, forecast & apply
market research: design impactful surveys
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In summary, here are 10 of our most popular market research courses

  • People & Soft Skills: Essential for Professional Success: IBM
  • Think like a CFO: IESE Business School
  • Learn Spanish: Basic Spanish Vocabulary: University of California, Davis
  • From Likes to Leads: Interact with Customers Online: Google
  • Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Design-Led Strategy: Design thinking for business strategy and entrepreneurship: The University of Sydney
  • Food & Beverage Management: Università Bocconi
  • Interaction Design: University of California San Diego
  • Pricing Strategy Optimization: University of Virginia
  • Digital Product Management: Modern Fundamentals: University of Virginia

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