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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of Virginia

    Les bases de la stratégie d’entreprise

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • U

    University of London

    Data Science Project Capstone: Predicting Bicycle Rental

    Skills you'll gain: Correlation Analysis, Predictive Modeling, Data Collection, Regression Analysis, Data Science, Forecasting, Data Analysis, Statistical Modeling, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Data Preprocessing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Favoriser les interactions dans les groupes sur Facebook

    Skills you'll gain: Drive Engagement, Facebook, Community Organizing, Discussion Facilitation, Collaboration, Education Software and Technology, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • W

    Whizlabs

    Power BI: Data Visualization and Analysis

    Skills you'll gain: Business Intelligence, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Business Analytics, Power BI, Pivot Tables And Charts, Dashboard, Key Performance Indicators (KPIs), Performance Reporting, Data Analysis, Scatter Plots, Business Reporting, Trend Analysis, Time Series Analysis and Forecasting

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Data Scientists

    Skills you'll gain: Generative AI, Responsible AI, Data Ethics, Data Quality, Data Strategy, AI Enablement, Applied Machine Learning, Exploratory Data Analysis, Machine Learning, Machine Learning Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    Duke University

    Pandas for Data Science

    Skills you'll gain: Pandas (Python Package), Data Cleansing, Data Manipulation, Data Preprocessing, Data Quality, NumPy, File I/O, Query Languages, Python Programming, Data Import/Export, Data Analysis, Exploratory Data Analysis, Debugging

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting started with Prezi for small businesses

    Skills you'll gain: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Subsistence Marketplaces

    Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Sales Strategies and Techniques

    Skills you'll gain: Selling Techniques, Sales Strategy, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, Sales Presentation, Solution Selling, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • É

    École Polytechnique Fédérale de Lausanne

    Big Data Analysis with Scala and Spark (Scala 2 version)

    Skills you'll gain: Apache Spark, Scala Programming, Big Data, Data Manipulation, Distributed Computing, Data Processing, Performance Tuning, SQL, Data Persistence, Data Analysis, Programming Principles

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Hábitos do Consumidor

    Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Customer Retention, Customer Insights, Market Analysis, Sociology, Culture, Economics, Policy, and Social Studies

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Alteryx Advanced

    Skills you'll gain: Data Cleansing, Data Manipulation, Advanced Analytics, Applied Machine Learning, Data Wrangling, Fraud detection, Data Transformation, Predictive Modeling, Machine Learning, Data Pipelines, Data Preprocessing, Feature Engineering, Sampling (Statistics), Data Integration, Model Evaluation, Workflow Management, Complex Problem Solving

    Intermediate · Course · 1 - 3 Months

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1…292293294…461

In summary, here are 10 of our most popular marketing analytics courses

  • Les bases de la stratégie d’entreprise: University of Virginia
  • Data Science Project Capstone: Predicting Bicycle Rental: University of London
  • Favoriser les interactions dans les groupes sur Facebook: Coursera
  • Power BI: Data Visualization and Analysis: Whizlabs
  • GenAI for Data Scientists: Coursera
  • Pandas for Data Science: Duke University
  • Getting started with Prezi for small businesses: Coursera
  • Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Sales Strategies and Techniques: Packt
  • Big Data Analysis with Scala and Spark (Scala 2 version): École Polytechnique Fédérale de Lausanne

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Analytics (13)
Brand (13)
Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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