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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    إنشاء المخططات و لوحات المعلومات باستخدام Microsoft Excel

    Skills you'll gain: Dashboard, Data Visualization, Microsoft Excel, Spreadsheet Software, Data Analysis, Business Reporting, Business Mathematics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Multimodal Retrieval Augmented Generation (RAG) using the Vertex AI Gemini API

    Skills you'll gain: Gemini, Google Gemini, Multimodal Prompts, Retrieval-Augmented Generation, Query Languages, Data Manipulation, Data Store, Embeddings, Metadata Management, Document Management, Text Mining, Data Capture, Cloud API, Image Analysis, Cloud Computing, Artificial Intelligence

    3.8
    Rating, 3.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Project · Less Than 2 Hours

  • S

    SAS

    Modeling Time Series and Sequential Data

    Skills you'll gain: Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), SAS (Software), Forecasting, Regression Analysis, Machine Learning Methods, Statistical Analysis, Advanced Analytics, Statistical Methods, Predictive Modeling, Statistical Modeling, Bayesian Statistics, Model Evaluation

    Intermediate · Course · 1 - 3 Months

  • U

    University of Michigan

    Design Strategies for Maximizing Total Data Quality

    Skills you'll gain: Data Quality, Data Integrity, Data Validation, Data Governance, Quality Assurance, Data Collection, Data Strategy, Data Preprocessing, Data Analysis, Verification And Validation, Design Strategies, Sampling (Statistics)

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    LinkedIn Lead Generation And Professional LinkedIn Profile

    Skills you'll gain: LinkedIn, Lead Generation, Sales Prospecting, Prospecting and Qualification, B2B Sales, Sales Pipelines, Business Marketing, Professional Networking, Relationship Building, Copywriting, Branding, Automation

    Mixed · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Identifying the Right Role for Yourself

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Machine Learning, Data Science, Data Analysis, Data Architecture, Big Data, Analytical Skills, Business Analysis, Business Analytics, Cloud Computing Architecture, Cloud Engineering

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Introduction to Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, R Programming, Statistical Analysis, Statistical Software, Forecasting, Statistical Modeling, Data Analysis, Statistical Methods, Statistical Visualization, Data Presentation, Probability & Statistics, Model Evaluation, Statistical Hypothesis Testing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    Illinois Tech

    Data Preparation and Analysis

    Skills you'll gain: Model Evaluation, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Data Cleansing, Analytics, Machine Learning, Data Preprocessing, Regression Analysis, Data Mining, Python Programming, Scikit Learn (Machine Learning Library), Unsupervised Learning, Classification And Regression Tree (CART), Decision Tree Learning, Logistic Regression

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Crafting Business Presentations, Proposals, Crisis Comms

    Skills you'll gain: Proposal Writing, Business Communication, Business Writing, Writing, Crisis Management, Persuasive Communication, Strategic Communication, Corporate Communications, Verbal Communication Skills, Sales Presentations, Presentations, Public Speaking, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    مجموعة أدوات عالم البيانات

    Skills you'll gain: Version Control, GitHub, Git (Version Control System), Data Transformation, Data Science, Data Analysis, R (Software), Data Processing, R Programming, Rmarkdown, Software Installation, Command-Line Interface

    4.7
    Rating, 4.7 out of 5 stars
    ·
    107 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Classification Analysis

    Skills you'll gain: Classification Algorithms, Data Analysis, Model Evaluation, Logistic Regression, Applied Machine Learning, Supervised Learning, Decision Tree Learning, Machine Learning Algorithms, Predictive Modeling, Feature Engineering, Data Preprocessing, Bayesian Statistics

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • إنشاء المخططات و لوحات المعلومات باستخدام Microsoft Excel: Coursera
  • Create your First Twitter Ad: Coursera
  • Multimodal Retrieval Augmented Generation (RAG) using the Vertex AI Gemini API: Google Cloud
  • Modeling Time Series and Sequential Data: SAS
  • Design Strategies for Maximizing Total Data Quality: University of Michigan
  • LinkedIn Lead Generation And Professional LinkedIn Profile: Alex Genadinik
  • Identifying the Right Role for Yourself: University of California, Irvine
  • Introduction to Time Series: Illinois Tech
  • Data Preparation and Analysis: Illinois Tech
  • Crafting Business Presentations, Proposals, Crisis Comms: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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