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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    AI for Brand Visibility

    Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Advertising Campaigns, Branding, Search Engine Optimization, Marketing Analytics, AI Workflows, Large Language Modeling

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Predictive Modeling and Transforming Clinical Practice

    Skills you'll gain: Predictive Modeling, Clinical Data Management, Intensive Care Unit, Risk Modeling, Clinical Practices, Patient Evaluation, Decision Support Systems, Applied Machine Learning, Health Informatics, Model Evaluation, Qualitative Research, Data Analysis, Model Deployment

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Crea tu primer embudo de conversión y CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Revenue Forecasting, Customer Relationship Management, Sales Development, Sales Management, Sales Pipelines, Sales Process, Customer Acquisition Management, Customer Communications Management, Lead Generation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Launching Your Music Career

    Skills you'll gain: Business Modeling, Business Strategy, Business Planning, Recruitment, Music Performance, Event Management, Portfolio Management, Business Management, Entrepreneurship, Performing Arts, Recruitment Strategies, Professional Networking, Relationship Building, Value Propositions, Growth Strategies, Marketing Strategies, Branding, Target Market

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Copilot for Beginners: Create a Sales Pitch Presentation

    Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Selling Techniques, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Price Negotiation, Storytelling, Business Modeling, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Data Science Decisions in Time

    Skills you'll gain: Precision Medicine, Game Theory, Reinforcement Learning, Data-Driven Decision-Making, Clinical Trials, Bioinformatics, Data Analysis, Image Analysis, Analytics, Markov Model, Bayesian Statistics, Time Series Analysis and Forecasting, Forecasting, Data Science, Strategic Decision-Making, Statistical Methods, Anomaly Detection, Applied Machine Learning, Cybersecurity, Statistical Analysis

    Intermediate · Specialization · 3 - 6 Months

  • U

    Universidades Anáhuac

    Mejora tu negocio con Inteligencia Artificial

    Skills you'll gain: AI Enablement, Artificial Intelligence, Customer Analysis, Business Analytics, Entrepreneurship, Business Intelligence, AI Personalization, Image Analysis, Machine Learning, Decision Tree Learning, Virtual Environment, Big Data, Data Analysis, Classification Algorithms, Natural Language Processing

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create Business Cards with a QR Code in Photoshop

    Skills you'll gain: Adobe Photoshop, Barcoding, Layout Design, Graphic Design, Marketing Collateral, Color Theory, Typography, Design Elements And Principles

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    B2B Sales Skills From Cold Lead Generation To Closing Sales

    Skills you'll gain: Overcoming Objections, Lead Generation, B2B Sales, Sales Presentation, Closing (Sales), Negotiation, Inside Sales, Phone Sales, Cold Calling, Sales Process, Sales, Selling Techniques, Account Strategy, Sales Strategy, Outside Sales, Customer Acquisition Management, Marketing Strategies, Email Marketing, Rapport Building, Communication Strategies

    Mixed · Course · 3 - 6 Months

  • S

    SAS

    Modeling Time Series and Sequential Data

    Skills you'll gain: Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), SAS (Software), Forecasting, Regression Analysis, Machine Learning Methods, Statistical Analysis, Advanced Analytics, Statistical Methods, Predictive Modeling, Statistical Modeling, Bayesian Statistics, Model Evaluation

    Intermediate · Course · 1 - 3 Months

  • T

    The State University of New York

    Multi-Event Facility Enterprises & Management

    Skills you'll gain: Facility Management, Event Management, Legal Risk, Contract Management, Hospitality and Food Services, Event Planning, Data-Driven Decision-Making, Community Outreach, Event Marketing, Relationship Management, Data Management, Customer Engagement, Operations Management, Promotional Strategies, Risk Management, Management Training And Development, Business Strategy, Budgeting, Insurance Policies, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Virginia

    Gestión de productos digitales: Fundamentos modernos

    Skills you'll gain: Product Management, New Product Development, Product Roadmaps, Product Lifecycle Management, Product Improvement, Innovation, Business Modeling, Stakeholder Engagement, Product Testing, Leadership and Management, Growth Strategies, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Data-Driven Decision-Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • AI for Brand Visibility: Coursera
  • Predictive Modeling and Transforming Clinical Practice: University of Colorado System
  • Crea tu primer embudo de conversión y CRM con HubSpot: Coursera
  • Launching Your Music Career: University of Colorado Boulder
  • Copilot for Beginners: Create a Sales Pitch Presentation : Coursera
  • Data Science Decisions in Time: Johns Hopkins University
  • Mejora tu negocio con Inteligencia Artificial: Universidades Anáhuac
  • Create Business Cards with a QR Code in Photoshop: Coursera
  • B2B Sales Skills From Cold Lead Generation To Closing Sales: Alex Genadinik
  • Modeling Time Series and Sequential Data: SAS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Brand (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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