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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    D

    Duke University

    English Composition I

    Skills you'll gain: Research, Literacy, Persuasive Communication, Report Writing, English Language, Grammar, Case Studies, Journalism, Editing, Proofreading, Style Guides, Qualitative Research, Peer Review

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Entrepreneurship

    Skills you'll gain: Entrepreneurship, Market Opportunities, Innovation, Business Planning, Business Leadership, Business Development, New Product Development, Financial Analysis, Business Strategy, Competitive Analysis, Market Research, Presentations, Financial Modeling, Fundraising

    4.7
    Rating, 4.7 out of 5 stars
    ·
    305 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Product Management Fundamentals

    Skills you'll gain: Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Requirements, AI Product Strategy, Cross-Functional Collaboration, Project Management Institute (PMI) Methodology, Product Strategy, Compliance Management, Competitive Analysis, Enterprise Security, Agile Methodology, Market Data, Stakeholder Management, Prioritization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Pennsylvania

    English for Journalism

    Skills you'll gain: Journalism, Research, Oral Expression, Interviewing Skills, Vocabulary, Media and Communications, Grammar, Electronic Media, Digital Publishing, English Language, Storytelling, Editing, Proofreading, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
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    2.9K reviews

    Mixed · Course · 1 - 3 Months

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    Free Trial
    I

    IBM

    IBM DevOps, Cloud, and Agile Foundations

    Skills you'll gain: Agile Software Development, Cloud Computing Architecture, Cloud Services, Agile Methodology, DevOps, Kanban Principles, Cloud Security, Cloud Infrastructure, Cloud Platforms, Cloud Hosting, Cloud Engineering, Cloud Solutions, Cloud Computing, Agile Project Management, Cloud-Native Computing, User Story, Sprint Retrospectives, CI/CD, Test Driven Development (TDD), Scrum (Software Development)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    BI Foundations with SQL, ETL and Data Warehousing

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Apache Airflow, Linux Commands, SQL, IBM Cognos Analytics, Data Pipelines, Apache Kafka, Bash (Scripting Language), Shell Script, Data Visualization, Dashboard, File Management, Star Schema, IBM DB2, Business Intelligence, Interactive Data Visualization, Relational Databases, Stored Procedure, Databases

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Excel Basics for Data Analysis

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Analysis, Data Import/Export, Spreadsheet Software, Data Wrangling, Data Quality, Pivot Tables And Charts, Google Sheets, Data Manipulation, Data Science, Data Integrity, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Electric Industry Operations and Markets

    Skills you'll gain: Electrical Power, Electric Power Systems, Energy and Utilities, Basic Electrical Systems, Market Dynamics, Operating Cost, Plant Operations and Management, Operational Efficiency, Environmental Regulations, Regulatory Compliance, Regulatory Requirements, Dispatching

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Social Media Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Target Audience, Smart Goals, Social Media Strategy, Marketing, Key Performance Indicators (KPIs), Facebook, Customer Analysis, Marketing Strategies, Marketing Channel, Digital Media Strategy, Instagram, Digital Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    15K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    PwC

    Data Analysis and Presentation Skills: the PwC Approach

    Skills you'll gain: Analytics, Data Visualization, Business Analytics, Data Analysis, Microsoft PowerPoint, Data Presentation, Presentations, Excel Formulas, Data-Driven Decision-Making, Dashboard, Business Intelligence, Microsoft Excel, Customer Analysis, Data Visualization Software, Big Data, Data Storytelling, Target Audience, Business Consulting, Spreadsheet Software, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    DeepLearning.AI TensorFlow Developer

    Skills you'll gain: Tensorflow, Computer Vision, Image Analysis, Keras (Neural Network Library), Natural Language Processing, Time Series Analysis and Forecasting, Deep Learning, Artificial Neural Networks, Generative AI, Predictive Modeling, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Text Mining, Machine Learning Methods, Forecasting, Data Processing, Machine Learning, Supervised Learning

    4.7
    Rating, 4.7 out of 5 stars
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    25K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • English Composition I: Duke University
  • Entrepreneurship: The Chinese University of Hong Kong
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Enterprise Product Management Fundamentals: Microsoft
  • English for Journalism: University of Pennsylvania
  • IBM DevOps, Cloud, and Agile Foundations: IBM
  • BI Foundations with SQL, ETL and Data Warehousing: IBM
  • Excel Basics for Data Analysis: IBM
  • Electric Industry Operations and Markets: Duke University
  • Introduction to Social Media Marketing: Meta

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