• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • U

    University of Minnesota

    Social Determinants of Health: Methodological Opportunities

    Skills you'll gain: Social Determinants Of Health, Community Health, Health Informatics, Health Equity, Health Policy, Research Methodologies, Data Analysis, Research, Public Health, Data Collection, Data Visualization

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Digital Marketing Tools: Machine Learning and AI

    Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Customer Insights, Advanced Analytics, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Customer Relationship Management with Case Study

    Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Analysis, Organizational Strategy, Marketing Automation, Case Studies, Market Analysis, Analysis, Business Strategy, Spatial Data Analysis, Automation, Auditing, Business Metrics

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Build, Train and Deploy ML Models with Keras on Google Cloud - Français

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Data Preprocessing, Google Cloud Platform, Data Pipelines, Model Deployment, Data Transformation, Deep Learning, Artificial Neural Networks, Application Programming Interface (API)

    3.4
    Rating, 3.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IE Business School

    Marketing Management Essentials: Price and Place

    Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • S

    S.P. Jain Institute of Management and Research

    Managing High Performing Teams

    Skills you'll gain: Team Management, Team Performance Management, Team Building, Team Leadership, Teamwork, Trustworthiness, Continuous Improvement Process, Drive Engagement, Conflict Management, Collaboration, Motivational Skills, Empathy, Constructive Feedback, Communication Strategies, Emotional Intelligence, Active Listening, Goal Setting

    Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI in Finance Agent

    Skills you'll gain: Responsible AI, Agentic Workflows, Risking, Generative AI Agents, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Power BI, AI Workflows, Accounting and Finance Software, Regulatory Compliance, Automation, Financial Data, Wealth Management, Compliance Management, Generative AI, Financial Forecasting, Data Processing, Finance, Workflow Management, General Finance

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Managing Professional Work Teams

    Skills you'll gain: Team Management, Team Building, Teamwork, Staff Management, Collaboration, Team Motivation, Professional Development, Leadership, Accountability, Conflict Management, Organizational Effectiveness, Leadership Development, Emotional Intelligence, Safety Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي الفيسبوك

    Skills you'll gain: Facebook, Social Media Marketing, Social Media Campaigns, Social Media Management, Advertising, Content Performance Analysis, Account Management, Customer Communications Management, Target Audience, Customer Engagement, Content Creation

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Advanced Methods in Machine Learning Applications

    Skills you'll gain: Model Evaluation, Unsupervised Learning, Applied Machine Learning, Dimensionality Reduction, Reinforcement Learning, Regression Analysis, Machine Learning, Data Mining, Machine Learning Algorithms, Random Forest Algorithm, Decision Tree Learning, Supervised Learning, Logistic Regression, Classification Algorithms

    Intermediate · Course · 1 - 3 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Science, Technology & Modernity

    Skills you'll gain: World History, Critical Thinking, Ancient History, Research, Science and Research, Culture, Social Sciences, Cultural Responsiveness, Scientific Methods, Applied Mathematics, European History, Analysis, Physical Science, Industrial Engineering, Research Methodologies, Innovation, Intellectual Property

    Beginner · Course · 1 - 3 Months

  • L

    L&T EduTech

    Pile foundation

    Skills you'll gain: Building Codes, Construction, Structural Engineering, Construction Engineering, Laboratory Testing, Civil Engineering, Structural Analysis, Engineering Design Process, Engineering Calculations, Engineering Analysis

    Advanced · Course · 1 - 3 Months

1…324325326…375

In summary, here are 10 of our most popular market research courses

  • Social Determinants of Health: Methodological Opportunities: University of Minnesota
  • Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park
  • Customer Relationship Management with Case Study: EDUCBA
  • Build, Train and Deploy ML Models with Keras on Google Cloud - Français: Google Cloud
  • Marketing Management Essentials: Price and Place: IE Business School
  • Managing High Performing Teams: S.P. Jain Institute of Management and Research
  • AI in Finance Agent: AI CERTs
  • Managing Professional Work Teams: University of Illinois Urbana-Champaign
  • التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي الفيسبوك: Coursera
  • Advanced Methods in Machine Learning Applications: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok