Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.
Rutgers the State University of New Jersey
Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Lean Manufacturing, Demand Planning, Procurement, Supplier Relationship Management, Forecasting, Lean Methodologies, Process Improvement, Supplier Management, Operations Management, Purchasing, Production Process, Supply Management, Supply Chain, Warehouse Management, Supply Chain Planning, Inventory and Warehousing, Inventory Management System, Logistics
Beginner · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, Usability, User Experience, User Centered Design, Graphic and Visual Design, Ideation, Web Content Accessibility Guidelines, Design, Peer Review, User Experience Design, Human Computer Interaction, Interaction Design, Qualitative Research, Mockups
Intermediate · Specialization · 3 - 6 Months

ESSEC Business School
Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Requirements, AI Product Strategy, Cross-Functional Collaboration, Project Management Institute (PMI) Methodology, Product Strategy, Compliance Management, Competitive Analysis, Enterprise Security, Agile Methodology, Market Data, Stakeholder Management, Prioritization
Beginner · Course · 1 - 3 Months
Scrum Alliance
Skills you'll gain: AI Product Strategy, Product Planning, Brainstorming, Product Strategy, Generative AI, Strategic Decision-Making, Customer Insights, Market Analysis, Data-Driven Decision-Making, Market Research, Forecasting, Data Analysis
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Unsupervised Learning, Data Ethics, Machine Learning, Supervised Learning, Artificial Intelligence, Reinforcement Learning, Artificial Neural Networks, Deep Learning, Anomaly Detection, Dimensionality Reduction, Algorithms
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Supplier Management, Vendor Management, Vendor Relationship Management, Supplier Relationship Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Data Quality, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Toronto
Skills you'll gain: Psychology, Mental Health Diseases and Disorders, Scientific Methods, Human Development, Behavior Management, Research, Social Sciences, Experimentation, Cultural Diversity, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Sociology, Social Sciences, Social Impact, Culture, Public Policies, Behavioral Economics, Surveys, Program Evaluation, Qualitative Research, Data Collection, Survey Creation, Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Price Negotiation, Contract Negotiation, Negotiation, Taking Meeting Minutes, Record Keeping, Procurement, Vendor Contracts, Communication, Market Intelligence
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Civil Procedures, Civil Law, Commercial Laws, Lawsuits, Court Systems, Legal Proceedings, Political Sciences, Litigation and Civil Justice, Legal Research, Case Law, Law, Regulation, and Compliance, Criminal Investigation and Forensics, Case Studies, Governance
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Descriptive Statistics, Supply And Demand, Market Dynamics, Sampling (Statistics), Financial Policy, Statistical Inference, Business Analytics, International Finance, Economics, Probability Distribution, Analytics, Statistical Analysis, Statistics, Regression Analysis, Data-Driven Decision-Making, Microsoft Excel, Statistical Methods, Peer Review, Statistical Hypothesis Testing, Banking
Build toward a degree
Beginner · Specialization · 3 - 6 Months