• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel

    Skills you'll gain: Marketing Strategies, Facebook, Web Analytics, Marketing Analytics, Social Media Marketing, Online Advertising, Business Marketing, Target Audience, Digital Marketing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google

    Leadership and Influencing Skills

    Skills you'll gain: People Management, Organizational Leadership, Stakeholder Communications, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    ESG Challenges and Solutions for Business

    Skills you'll gain: Business Ethics, Accountability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Ethical Standards And Conduct, Compliance Management, Regulatory Compliance, Corporate Sustainability, Overcoming Objections, Organizational Change, Stakeholder Engagement, Advocacy, Corporate Strategy, Change Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Utrecht University

    Responsible Conduct of Research

    Skills you'll gain: Research, Intellectual Property, Peer Review, Ethical Standards And Conduct, Higher Education, Mentorship

    4.8
    Rating, 4.8 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    The Role of the CEO in Navigating GenAI

    Skills you'll gain: Generative AI, Large Language Modeling, Business Leadership, AI Enablement, AI Product Strategy, Communication, Strategic Leadership, Prompt Engineering, Business Transformation, Strategic Decision-Making, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    140 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    فن الإقناع | The Art of Persuasion

    Skills you'll gain: Persuasive Communication, Public Speaking, Communication, Verbal Communication Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Cluster Analysis, Association Mining, and Model Evaluation

    Skills you'll gain: Model Evaluation, Unsupervised Learning, Analysis, Regression Analysis, Statistical Analysis, Data Mining, Predictive Analytics, Anomaly Detection, Fraud detection, Machine Learning, Correlation Analysis, Probability & Statistics, Scatter Plots, Market Analysis, Classification Algorithms, Collaborative Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    47 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Instagram Monetization: Collaborate with Brands

    Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media Marketing, Brand Marketing, Business Planning, Social Media Strategy, Content Creation, Brand Management, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • S

    Stanford University

    Symptom Management in Palliative Care

    Skills you'll gain: Pain Management, Patient Communication, Hospice, Psychosocial Assessments, Patient Education And Counseling, Patient-centered Care, Mental Health Diseases and Disorders, Stress Management, Clinical Assessment, Communication, Pharmacology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • Y

    Yad Vashem

    El Holocausto: el abismo de la humanidad

    Skills you'll gain: Teaching, Pedagogy, Instructional Strategies, Educational Materials, Lesson Planning, Social Studies, World History, European History, Cultural Diversity, Demography, Political Sciences

    5
    Rating, 5 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidade de São Paulo

    I. Missões jesuíticas nos territórios guaranis: história

    Skills you'll gain: Social Studies, Culture, World History, Timelines, Social Sciences, Sociology, Anthropology, Cultural Diversity, European History, Ancient History, Art History, Public History, International Relations, Cultural Sensitivity, Conflict Management, Community Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica de Chile

    Sustentabilidad: los desafíos desde Latinoamérica

    Skills you'll gain: Sustainable Development, Environment, Socioeconomics, Environmental Issue, Sustainable Design, Social Justice, Environment and Resource Management, Sustainability Standards, Climate Change Adaptation, Natural Resource Management, Social Impact

    4.9
    Rating, 4.9 out of 5 stars
    ·
    118 reviews

    Beginner · Course · 1 - 3 Months

1…345346347…500

In summary, here are 10 of our most popular social media marketing courses

  • Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel: Coursera
  • Leadership and Influencing Skills: Google
  • ESG Challenges and Solutions for Business: Duke University
  • Responsible Conduct of Research: Utrecht University
  • The Role of the CEO in Navigating GenAI: Coursera
  • فن الإقناع | The Art of Persuasion: Alfaisal University | KLD
  • Cluster Analysis, Association Mining, and Model Evaluation: University of California, Irvine
  • Instagram Monetization: Collaborate with Brands: Coursera
  • Symptom Management in Palliative Care: Stanford University
  • El Holocausto: el abismo de la humanidad: Yad Vashem

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok