• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • U

    University of Colorado Boulder

    Principles of Leadership: Leading Technical Teams

    Skills you'll gain: Delegation Skills, Stakeholder Management, Technical Management, Engineering Management, Negotiation, Mentorship, Meeting Facilitation, Decision Making, Team Leadership, Leadership, Organizational Leadership, Culture Transformation, Team Management, Leadership and Management, Courage, Growth Mindedness, Business Leadership, Team Building, Collaboration, Communication

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Beginner · Specialization · 1 - 3 Months

  • I

    ISC2

    Systems and Application Security

    Skills you'll gain: Malware Protection, Endpoint Security, Mobile Security, Cloud Security, Application Security, Cloud Deployment, Cloud Computing, Threat Detection, Cybersecurity, Information Systems Security, Virtualization, Virtual Machines, Intrusion Detection and Prevention, Encryption

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    فن الإقناع | The Art of Persuasion

    Skills you'll gain: Persuasive Communication, Public Speaking, Communication, Verbal Communication Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI in Real Estate

    Skills you'll gain: Fraud detection, Property and Real Estate, Real Estate, Responsible AI, Commercial Real Estate, Lead Generation, Real Estate Transactions, Tensorflow, Property Management, Marketing Strategies, Keras (Neural Network Library), Artificial Intelligence, Business Intelligence, Machine Learning, Automation, Predictive Analytics, Risk Management, Internet Of Things

    Intermediate · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Customer Centricity as Competitive Advantage - Jagdish Sheth

    Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Arizona

    Medicaid Policy & Politics

    Skills you'll gain: Medicaid, Managed Care, Social Determinants Of Health, Health Equity, Health Care Procedure and Regulation, Health Systems, Healthcare Industry Knowledge, Health Policy, Health Administration, Policy Development, Long Term Care, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    68 reviews

    Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Microsoft Account Manager with Generative AI

    Skills you'll gain: Key Performance Indicators (KPIs), Budget Management, Productivity Software, Performance Analysis, Financial Management, Administrative Support, Sales Process, Account Strategy, Customer Relationship Management (CRM) Software, Data Analysis, Account Management, Customer Service, Microsoft Copilot, Client Services, Content Management, AI Personalization, Microsoft 365, Relationship Building, Customer Insights, Generative AI

    Advanced · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة

    Skills you'll gain: Facebook, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Business Marketing, Social Media Management, Marketing Strategies, Content Creation, Drive Engagement, Business Planning

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Product and Service Development: Empathy Mapping with Miro

    Skills you'll gain: Customer Analysis, New Product Development, Persona Development, Customer Insights, Product Strategy, Product Development, Design Thinking, User Research, Business Planning, Business Strategy, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • R

    Rutgers the State University of New Jersey

    AI Ethics in Business

    Skills you'll gain: Business Ethics, Responsible AI, Case Studies, Governance, Ethical Standards And Conduct, AI Security, Compliance Management, Artificial Intelligence, Business Management, Regulation and Legal Compliance, Accountability, Information Privacy, Business Strategies, Decision Making, Social Impact, Social Justice

    3.6
    Rating, 3.6 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Diseña imprimibles para cursos en línea usando Canva

    Skills you'll gain: Canva (Software), Graphic Design, Design, Marketing Design, Creative Design, Typography, Design Elements And Principles, Marketing Materials

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Advanced Quantitative Statistics with Excel

    Skills you'll gain: Regression Analysis, Microsoft Excel, Statistical Hypothesis Testing, Business Analytics, Data-Driven Decision-Making, Data Visualization, Business Analysis, Statistical Analysis, Analytics, Data Analysis, Correlation Analysis, Case Studies, Probability & Statistics, Variance Analysis, Forecasting, Data Manipulation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

1…357358359…500

In summary, here are 10 of our most popular social media marketing courses

  • Principles of Leadership: Leading Technical Teams: University of Colorado Boulder
  • Systems and Application Security: ISC2
  • فن الإقناع | The Art of Persuasion: Alfaisal University | KLD
  • AI in Real Estate: AI CERTs
  • Customer Centricity as Competitive Advantage - Jagdish Sheth: Kennesaw State University
  • Medicaid Policy & Politics: University of Arizona
  • Microsoft Account Manager with Generative AI: Microsoft
  • التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة: Coursera
  • Product and Service Development: Empathy Mapping with Miro: Coursera
  • AI Ethics in Business: Rutgers the State University of New Jersey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok