Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

University of Colorado Boulder
Skills you'll gain: Target Audience, Market Research, Social Media, Social Media Marketing, Promotional Strategies, Social Media Strategy, Branding, Brand Strategy, Marketing, Brand Awareness, Marketing Communications, Customer Engagement, Email Marketing, Entrepreneurship
Intermediate · Course · 1 - 4 Weeks
University of Alberta
Skills you'll gain: Agile Software Development, Product Management, Product Requirements, Project Management, Agile Methodology, Requirements Management, Project Performance, Process Development, Expectation Management, Project Planning
Mixed · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Bash (Scripting Language), Relational Databases, Linux Commands, Databases, Operating Systems, Linux, SQL, File Systems, Command-Line Interface, File Management, Authorization (Computing), User Accounts, User Interface (UI)
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Risk Management, Business Modeling, Mathematical Modeling, Data-Driven Decision-Making, Portfolio Management, Forecasting, Regression Analysis, Financial Modeling, Statistical Modeling, Risk Analysis, Predictive Modeling, Presentations, Spreadsheet Software, Microsoft PowerPoint, Investment Management, Financial Statements, Data Modeling, Quantitative Research, Business Analytics, Microsoft Excel
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing, Digital Media Strategy, Marketing Strategies, Content Marketing, Social Media Marketing, Campaign Management, Marketing Effectiveness, Email Marketing, Social Media, Risk Management, Paid media, Search Engine Optimization, Copywriting, Integrated Marketing Communications, Earned Media, Owned Media, Content Creation, Mobile Banking, Video Production
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Compliance Management, Compliance Training, Regulation and Legal Compliance, Legal Risk, Law, Regulation, and Compliance, Governance Risk Management and Compliance, Compliance Reporting, Regulatory Requirements, Compliance Auditing, Risk Management, Operational Risk, Governance, Risk Mitigation, Strategic Planning, Risk Analysis, Brand Management
Mixed · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Corporate Strategy, Business Strategy, Strategic Thinking, Business Economics, Emerging Technologies, Technology Roadmaps, Market Dynamics, Change Management, Innovation
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Entrepreneurship, People Management, Business Management, Human Resources Management and Planning, Marketing, Accounting, Customer experience strategy (CX), Financial Management, Business Marketing, Financial Analysis, Innovation, Finance, Recruitment, Persona (User Experience)
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Data Import/Export, Microsoft Excel, Data Visualization, Spreadsheet Software, Data Management, Excel Macros, Data Cleansing, Excel Formulas, Data Validation, Productivity Software, Data Sharing, Microsoft Word, Visual Basic (Programming Language), Problem Solving
Beginner · Course · 1 - 3 Months

Skills you'll gain: Active Listening, Problem Solving, Collaboration, Presentations, Critical Thinking and Problem Solving, Interpersonal Communications, Teamwork, Conflict Management, Creative Problem-Solving, Constructive Feedback, Creative Thinking, Root Cause Analysis, Team Building, Virtual Teams, Public Speaking, Persuasive Communication, Client Services, Professional Development, Ability To Meet Deadlines, Business Research
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Graphic Design, Brand Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours