Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Illinois Institute of Technology
Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Business Process, Digital Transformation, Culture Transformation, Financial Statement Analysis, Machine Learning Algorithms, Market Dynamics, Paid media, Capital Budgeting, Design Thinking, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Google Workspace, Training and Development, Culture Transformation, Process Management, Customer Success Management, Organizational Effectiveness, Internal Communications, Needs Assessment, Communication Strategies, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Business Intelligence, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Ethics, Data Analysis, Artificial Intelligence, Data Processing, Machine Learning, Technical Documentation, Data Validation, Software Documentation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Google Gemini, Prompt Engineering, Big Data, Google Cloud Platform, LLM Application, Responsible AI, Natural Language Processing
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Jupyter, MLOps (Machine Learning Operations), Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Data Processing, Data Analysis, Data Wrangling, Data Cleansing, Data Manipulation, Generative AI, Artificial Intelligence, Interactive Data Visualization, Query Languages
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Data Migration, Apache Airflow, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Data Lakes, Cloud Storage, Big Data, Data Transformation, Automation, SQL
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Dataflow, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Processing, Google Cloud Platform, Serverless Computing, Big Data, Apache Spark, Apache Hadoop, Cloud Storage, Performance Tuning
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Data Pipelines, Exploratory Data Analysis, Google Cloud Platform, Data Transformation, Data Analysis, Generative AI, Prompt Engineering, SQL, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Prompt Engineering, Web Content, AI Personalization, Web Analytics and SEO, Google Cloud Platform, Performance Testing, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks