• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Business Process, Digital Transformation, Culture Transformation, Financial Statement Analysis, Machine Learning Algorithms, Market Dynamics, Paid media, Capital Budgeting, Design Thinking, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Change Management for Google Workspace - Français

    Skills you'll gain: Change Management, Organizational Change, Google Workspace, Training and Development, Culture Transformation, Process Management, Customer Success Management, Organizational Effectiveness, Internal Communications, Needs Assessment, Communication Strategies, Stakeholder Engagement

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 简体中文

    Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Business Intelligence, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Data Analysis, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Responsible AI for Developers: Interpretability & Transparency - Polski

    Skills you'll gain: Responsible AI, Data Ethics, Data Analysis, Artificial Intelligence, Data Processing, Machine Learning, Technical Documentation, Data Validation, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Membuat Sematan, Pencarian Vektor, & RAG dengan BigQuery

    Skills you'll gain: Generative AI, Google Gemini, Prompt Engineering, Big Data, Google Cloud Platform, LLM Application, Responsible AI, Natural Language Processing

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    G

    Google Cloud

    Vertex AI でノートブックを使用する

    Skills you'll gain: Jupyter, MLOps (Machine Learning Operations), Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - Português

    Skills you'll gain: Google Gemini, Data Processing, Data Analysis, Data Wrangling, Data Cleansing, Data Manipulation, Generative AI, Artificial Intelligence, Interactive Data Visualization, Query Languages

    Beginner · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - 简体中文

    Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Data Migration, Apache Airflow, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Data Lakes, Cloud Storage, Big Data, Data Transformation, Automation, SQL

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Building Batch Data Pipelines on Google Cloud - 한국어

    Skills you'll gain: Dataflow, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Processing, Google Cloud Platform, Serverless Computing, Big Data, Apache Spark, Apache Hadoop, Cloud Storage, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 简体中文

    Skills you'll gain: Google Gemini, Data Pipelines, Exploratory Data Analysis, Google Cloud Platform, Data Transformation, Data Analysis, Generative AI, Prompt Engineering, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud에서 생성형 AI를 사용한 웹사이트 현대화

    Skills you'll gain: Generative AI, Prompt Engineering, Web Content, AI Personalization, Web Analytics and SEO, Google Cloud Platform, Performance Testing, Content Management, User Experience Design

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: know your customers
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…382383384…387

In summary, here are 10 of our most popular marketing analytics courses

  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Change Management for Google Workspace - Français: Google Cloud
  • Work with Gemini Models in BigQuery - 简体中文: Google Cloud
  • Responsible AI for Developers: Interpretability & Transparency - Polski: Google Cloud
  • Membuat Sematan, Pencarian Vektor, & RAG dengan BigQuery: Google Cloud
  • Vertex AI でノートブックを使用する: Google Cloud
  • Boost Productivity with Gemini in BigQuery - Português: Google Cloud
  • Amazon Connect: Introduction to the Administrative Interface: Amazon Web Services
  • Introduction to Data Engineering on Google Cloud - 简体中文: Google Cloud
  • Building Batch Data Pipelines on Google Cloud - 한국어: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Manage Cookie Preferences
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok