Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Processing, Metadata Management, Cloud Storage, Google Cloud Platform, Data Pipelines, Data Migration, Big Data, Data Storage, Extract, Transform, Load, Data Infrastructure, Cloud Services, Data Management, Automation, Data Transformation, Real Time Data, Serverless Computing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Front-End Web Development, Web Content Accessibility Guidelines, Web Components, UI Components, Web Analytics and SEO, User Interface (UI), Usability, Semantic Web, Animations
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Applied Machine Learning, Data Analysis, Artificial Intelligence, Model Evaluation, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Big Data, Exploratory Data Analysis, Data Analysis, Data Preprocessing, Google Cloud Platform, Generative AI, SQL, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Driving engagement, Collaboration, Cooperation, Smart Goals
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Presentation, Data Storytelling, Data Visualization Software, Power BI, Dashboard, Ad Hoc Reporting, Business Reporting, Data Analysis Expressions (DAX), Management Reporting, Analysis, Business Analysis, Advanced Analytics, Strategic Decision-Making, Key Performance Indicators (KPIs), Design Elements And Principles, User Experience
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Model Evaluation, Python Programming
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Transformation, Looker (Software), SQL, Business Analytics, Big Data, Data Analysis, Data Warehousing, Analytics, Exploratory Data Analysis, Google Sheets, Data Visualization Software, Data Import/Export, Google Cloud Platform, Data Pipelines
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Dataflow, Apache Kafka, Google Cloud Platform, Data Pipelines, Real Time Data, Cloud Services, Big Data, Managed Services, Data Processing, Analytics, Extract, Transform, Load, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Web Content, User Experience, Web Analytics and SEO, Information Architecture, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Apache Airflow, Data Migration, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Cloud Storage, Big Data, Automation, SQL
Beginner · Course · 1 - 3 Months