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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • P

    Pearson

    Data Science Fundamentals, Part 2

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, A/B Testing, Matplotlib, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming

    Beginner · Specialization · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Formulate Winning Business Strategies

    Skills you'll gain: Business Strategy, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Portfolio Management, Analysis, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Market Dynamics

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Present Insights: Drive Prioritization with Data Stories

    Skills you'll gain: Data Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Business Analytics, Persona Development, Stakeholder Communications, Customer Insights, Analytics, Presentations, Quantitative Research

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    ETL pipelines con Python: recopila datos de Spotify

    Skills you'll gain: Interactive Data Visualization, Data Transformation, Data Presentation, Data Visualization Software, Business Intelligence, Data Analysis, Extract, Transform, Load, Exploratory Data Analysis, Pandas (Python Package), Data Collection, Data Pipelines, Development Environment, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Ace Salesforce Certified Tableau Desktop Foundations Exam

    Skills you'll gain: Data Visualization, Data Presentation, Interactive Data Visualization, Data Visualization Software, Dashboard, Scatter Plots, Data Analysis, Data Manipulation, Software Installation, Data Modeling, Data Import/Export

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Manager of Managers: Performance Management and Metrics

    Skills you'll gain: Team Performance Management, Performance Management, Key Performance Indicators (KPIs), Performance Measurement, Employee Performance Management, Management Training And Development, Performance Metric, Performance Improvement, Human Resource Strategy, Performance Analysis, Business Metrics, Performance Review, Constructive Feedback, Organizational Strategy, Accountability, Employee Engagement, Data-Driven Decision-Making, Analytics, Continuous Improvement Process, Driving engagement

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Healthcare Business Strategy and New Venture Design

    Skills you'll gain: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, New Business Development, Product Development, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Care Administration, Business Valuation, Fundraising

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Midjourney Style Guide: AI Art Prompts for Creatives

    Skills you'll gain: Prompt Engineering, Color Theory, Style Guides, Generative AI, Creativity, ChatGPT, Aesthetics, Art History, Design Elements And Principles, Image Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimiza las comunicaciones organizacionales con Slack

    Skills you'll gain: Slack (Software), Internal Communications, Organizational Structure, Strategic Communication, Stakeholder Communications, Technical Communication, Stakeholder Engagement, Organizational Effectiveness, Collaborative Software, Team Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    String Manipulation in C#: Develop a WordWand App

    Skills you'll gain: C# (Programming Language), Data Validation, Integrated Development Environments, Debugging

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    إضافة الصور والصور المتحركة في تطبيق فيغما

    Skills you'll gain: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Apache Spark: Apply & Evaluate Big Data Workflows

    Skills you'll gain: Apache Spark, PySpark, Data Persistence, Big Data, Data Processing, Distributed Computing, Scala Programming, JSON, Data Transformation, Performance Tuning

    Mixed · Course · 1 - 4 Weeks

1…407408409…457

In summary, here are 10 of our most popular marketing analytics courses

  • Data Science Fundamentals, Part 2: Pearson
  • Analyze and Formulate Winning Business Strategies: EDUCBA
  • Present Insights: Drive Prioritization with Data Stories: Coursera
  • ETL pipelines con Python: recopila datos de Spotify: Coursera
  • Ace Salesforce Certified Tableau Desktop Foundations Exam: Packt
  • Manager of Managers: Performance Management and Metrics: Coursera
  • Healthcare Business Strategy and New Venture Design: University of Illinois Urbana-Champaign
  • Midjourney Style Guide: AI Art Prompts for Creatives: Skillshare
  • Optimiza las comunicaciones organizacionales con Slack: Coursera
  • String Manipulation in C#: Develop a WordWand App : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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