• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • G

    Google Cloud

    Google Meet - Español

    Skills you'll gain: Google Workspace, Meeting Facilitation, Collaborative Software, Events and Conferences, Taking Meeting Minutes, Calendar Management, Live Streaming, Discussion Facilitation, Data Sharing, Scheduling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Capstone: Following the AWS Well Architected Framework

    Skills you'll gain: Cloud Computing Architecture, Amazon Web Services, Cloud Security, Operational Excellence, Reliability, Solution Architecture, Cloud-Native Computing, Systems Architecture, Corporate Sustainability, Operational Efficiency, Security Strategy, Operational Performance Management, Scalability, Cost Management, Disaster Recovery, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universitat Autònoma de Barcelona

    Organizaciones y recursos humanos en el siglo XXI

    Skills you'll gain: Performance Appraisal, Recruitment, Training and Development, Employee Onboarding, Employee Training, Talent Acquisition, Workforce Development, Human Resources, Business Ethics, Negotiation, Employee Performance Management, Adaptability, Conflict Management, Organizational Development, Organizational Structure, Qualitative Research, Organizational Leadership, Leadership, Decision Making, Team Performance Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Specialization · 3 - 6 Months

  • N

    National Taiwan University

    商管研究中的賽局分析(一):通路選擇、合約制定與共享經濟 (Game Theoretic Analysis for Business Research (1))

    Skills you'll gain: Inventory Management System, Strategic Decision-Making, Business Research, Business Strategy, Game Theory, Competitive Analysis, Supply Chain Management, Business Modeling, Business Management, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Surviving Disruptive Technologies (On Demand)

    Skills you'll gain: Emerging Technologies, Technology Strategies, Media and Communications, Electronic Media, Business Technologies, Digital Transformation, Business Transformation, Social Media, Innovation, Organizational Change, Competitive Analysis, Case Studies, E-Commerce, Business Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    63 reviews

    Beginner · Course · 1 - 3 Months

  • L

    LearnQuest

    Next-Generation Firewalls and Intrusion Prevention

    Skills you'll gain: Intrusion Detection and Prevention, Continuous Monitoring, Threat Management, Firewall, Incident Response, Network Security, Threat Detection, Network Monitoring, Information Systems Security, Infrastructure Security, Cybersecurity

    4.4
    Rating, 4.4 out of 5 stars
    ·
    48 reviews

    Advanced · Course · 1 - 4 Weeks

  • D

    Duke University

    Virtualization, Docker, and Kubernetes for Data Engineering

    Skills you'll gain: Site Reliability Engineering, Docker (Software), Containerization, Kubernetes, Virtualization, Cloud Deployment, Devops Tools, Microservices, Application Deployment, Virtual Machines, Cloud Development, Database Management, Cloud-Based Integration, Scalability

    3.8
    Rating, 3.8 out of 5 stars
    ·
    49 reviews

    Advanced · Course · 1 - 4 Weeks

  • G

    Goldman Sachs

    Fundamentos de la Planificación Financiera con Goldman Sachs 10,000 Women

    Skills you'll gain: Cash Flow Forecasting, Cash Management, Cash Flows, Financial Forecasting, Business Planning, Financial Analysis, Financial Statements, Entrepreneurship, Business Strategies, Financial Planning, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Mixed · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Scrum Master Certification Exam Preparation

    Skills you'll gain: Sprint Planning, Agile Methodology, User Story, Sprint Retrospectives, Backlogs, Agile Project Management, Meeting Facilitation, Continuous Improvement Process, Team Leadership, Cross-Functional Collaboration

    4.3
    Rating, 4.3 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Brand Awareness Survey in Qualtrics

    Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Marketing Strategies, Marketing, Brand Management, Research, User Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    ISACA

    Auditing Generative AI: Strategy, Analysis & Risk Mitigation

    Skills you'll gain: Generative AI, Responsible AI, Auditing, Compliance Auditing, AI Security, Risk Analysis, Risk Management, Artificial Intelligence, Risk Mitigation, Business Transformation, Machine Learning Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Liderança de Equipes na Era Digital

    Skills you'll gain: Team Leadership, Team Management, Organizational Leadership, Team Motivation, Virtual Teams, People Management, Telecommuting, Leadership, Digital Transformation, Workforce Development, Employee Retention, Talent Management, Employee Engagement, Diversity and Inclusion, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

1…417418419…834

In summary, here are 10 of our most popular brand management courses

  • Google Meet - Español: Google Cloud
  • Capstone: Following the AWS Well Architected Framework: Amazon Web Services
  • Organizaciones y recursos humanos en el siglo XXI: Universitat Autònoma de Barcelona
  • 商管研究中的賽局分析(一):通路選擇、合約制定與共享經濟 (Game Theoretic Analysis for Business Research (1)): National Taiwan University
  • Surviving Disruptive Technologies (On Demand): University of Maryland, College Park
  • Next-Generation Firewalls and Intrusion Prevention: LearnQuest
  • Virtualization, Docker, and Kubernetes for Data Engineering: Duke University
  • Fundamentos de la Planificación Financiera con Goldman Sachs 10,000 Women: Goldman Sachs
  • Scrum Master Certification Exam Preparation: LearnQuest
  • Create a Brand Awareness Survey in Qualtrics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok