Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.
University of California San Diego
Skills you'll gain: Interaction Design, Usability, Human Centered Design, Mockups, Storyboarding, User Experience Design, Design Thinking, Prototyping, User Interface (UI) Design, User Research, Interviewing Skills
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Modeling, Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

California Institute of the Arts
Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Biostatistics, Statistical Visualization, Epidemiology, Medical Science and Research, Quantitative Research, Descriptive Statistics, Statistical Methods, Data Literacy, Probability Distribution, Statistics, Public Health, Clinical Trials, Sample Size Determination
Beginner · Course · 1 - 3 Months
Tecnológico de Monterrey
Skills you'll gain: Persona Development, Social Media Strategy, Social Media, Social Media Marketing, Performance Metric, Smart Goals, Social Media Management, Social Media Campaigns, Content Marketing, Plan Execution, Performance Measurement, Goal Setting, Key Performance Indicators (KPIs), Active Listening, Target Audience, Marketing Strategies, Content Strategy, LinkedIn, Facebook, Marketing
Intermediate · Specialization · 3 - 6 Months

Peking University
Skills you'll gain: Telephone Skills, Business Communication, Market Research, Business Correspondence, Travel Arrangements, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary
Intermediate · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Balance Sheet, Financial Accounting, Product Marketing, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Working Capital, Financial Analysis, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Case Studies, Market Share
Beginner · Specialization · 3 - 6 Months

LearnKartS
Skills you'll gain: Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Search Engine Marketing, Advertising, Digital Advertising, Campaign Management, Bidding, Target Audience, Web Analytics, Management Reporting, Content Performance Analysis, Account Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Private Equity, Loans, Investment Management, Equities, Case Studies, Performance Measurement, Investment Banking, Investments, Portfolio Management, Financial Market, Capital Markets, Performance Analysis, Mergers & Acquisitions, Resource Allocation, Financial Analysis, Asset Management, Market Liquidity, Entrepreneurial Finance, Derivatives, Business Valuation
Mixed · Course · 1 - 4 Weeks

The University of Edinburgh
Skills you'll gain: Self-Awareness, Personal Development, Psychology, Research, Empathy, Cultural Diversity, Mindfulness
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Payment Systems, FinTech, Blockchain, Payment Processing, Financial Inclusion, Mobile Banking, Fundraising and Crowdsourcing, Banking Services, Emerging Technologies, Investment Management, Wealth Management, Asset Management, Investments, Fundraising, Capital Markets, Credit Risk, Financial Trading, Portfolio Management, Financial Services, Market Dynamics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Entrepreneurship, Market Analysis, Innovation, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Ideation, Business Modeling, Business Strategies
Intermediate · Course · 1 - 3 Months