• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • A

    Arizona State University

    Business English: Final Project

    Skills you'll gain: English Language, Marketing Materials, Business Planning, Management Reporting, Business Writing, Marketing Planning, Business Correspondence, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting

    4.4
    Rating, 4.4 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Google Cloud Product Fundamentals em Português Brasileiro

    Skills you'll gain: Digital Transformation, Google Cloud Platform, Google Workspace, Collaborative Software, Cloud Management, Cost Management, Cloud Applications, Artificial Intelligence and Machine Learning (AI/ML), Application Development, Cloud Infrastructure, Cloud Computing, IT Infrastructure, Cloud Security, Data Storage

    4.6
    Rating, 4.6 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Transportes e Logística

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Transportation Operations, Transportation Management, General Shipping and Receiving, Logistics, Insurance, Shipping and Receiving, Export Control, Supply Chain, Commercial Laws, Legal Risk, Risk Management, Contract Negotiation, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Meta

    Gerenciamento de mídias sociais

    Skills you'll gain: Social Media Content, Social Media Management, Social Media, Content Creation, Social Media Marketing, Content Performance Analysis, Social Media Strategy, Social Media Campaigns, Content Management, Instagram, Drive Engagement, Digital Media Strategy, Content Strategy, Facebook, Brand Management, Customer Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kotter

    The Science – and Neuroscience – of Change

    Skills you'll gain: Organizational Change, Change Management, Business Transformation, Organizational Development, Organizational Leadership, Business Leadership, Organizational Structure, Leadership Development, Case Studies, Industrial and Organizational Psychology, Human Relations Movement, Adaptability, Lifelong Learning, Neurology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Fraud Detection and Compliance

    Skills you'll gain: Fraud detection, Generative AI, Responsible AI, Regulatory Requirements, Compliance Management, Governance, Risk Management, Data Ethics, Anomaly Detection, Artificial Intelligence, AI Enablement, Model Evaluation, Forecasting

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Virginia

    إستراتيجية الأعمال المتقدمة

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Analysis, Corporate Strategy, Strategic Decision-Making, Business Analysis, Organizational Strategy, Market Analysis, Case Studies, Product Lifecycle Management, International Finance, Risk Analysis, Global Marketing, Innovation, Diversity and Inclusion

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Foundations of IoT Systems and Industrial Automation

    Skills you'll gain: Internet Of Things, Automation, Data Management, Control Systems, Hardware Architecture, Manufacturing Processes, Manufacturing and Production, Network Protocols, Systems Integration, Information Systems Security, Communication Systems, Systems Design, Analytics, Real Time Data

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Leadership & Organization Design

    Skills you'll gain: Leadership and Management, People Management, Team Leadership, Organizational Change, Decision Making, Cultural Diversity, Conflict Management, Business Leadership, Team Management, Leadership, Virtual Teams, Cultural Sensitivity, Organizational Structure, Diversity and Inclusion, Influencing, Human Resource Strategy, Business Ethics, Negotiation, Innovation, Business Communication

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • S

    SkillUp

    Intermediate Java Development: Spring, Databases, Deployment

    Skills you'll gain: Hibernate (Java), Object-Relational Mapping, CI/CD, Spring Boot, Restful API, Java Programming, Integration Testing, Docker (Software), Database Development, Cloud Deployment, Application Security, Java, Containerization, SQL, Databases, Database Design, NoSQL, Kubernetes, Test Driven Development (TDD), Object Oriented Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    47 reviews

    Beginner · Specialization · 1 - 3 Months

  • M

    Microsoft

    Advanced Customer Relationship Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Client Services, Relationship Building, Customer Insights

    Advanced · Course · 1 - 4 Weeks

  • D

    Duke University

    Web Applications and Command-Line Tools for Data Engineering

    Skills you'll gain: Jupyter, Microservices, AWS SageMaker, Cloud Engineering, Command-Line Interface, Data Pipelines, CI/CD, Package and Software Management, Containerization, Applied Machine Learning, Python Programming, Test Automation, Algorithms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    41 reviews

    Intermediate · Course · 1 - 4 Weeks

1…435436437…834

In summary, here are 10 of our most popular brand management courses

  • Business English: Final Project: Arizona State University
  • Google Cloud Product Fundamentals em Português Brasileiro: Google Cloud
  • Transportes e Logística: Fundação Instituto de Administração
  • Gerenciamento de mídias sociais: Meta
  • The Science – and Neuroscience – of Change: Kotter
  • GenAI for Fraud Detection and Compliance: Coursera
  • إستراتيجية الأعمال المتقدمة: University of Virginia
  • Foundations of IoT Systems and Industrial Automation: LearnQuest
  • Leadership & Organization Design: Illinois Tech
  • Intermediate Java Development: Spring, Databases, Deployment: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok