Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Exploratory Data Analysis, Data Visualization Software, Data Analysis
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Workspace, Collaborative Software, Internal Communications, Productivity Software, Communication, Discussion Facilitation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Technical Communication, LLM Application, Debugging, Anomaly Detection, Root Cause Analysis, Pandas (Python Package), Business Metrics, Data Analysis Expressions (DAX), Data Analysis, Analysis, Data Processing, Data Manipulation, Performance Metric, Generative AI, Customer Retention, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Kibana, Dashboard, Interactive Data Visualization, Data Visualization, Data Visualization Software, Grafana, Graphing, Data Analysis, Splunk, Real Time Data, Anomaly Detection, Applied Machine Learning, Time Series Analysis and Forecasting, Query Languages, SQL, Role-Based Access Control (RBAC), Qualitative Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation, Data Storage Technologies, Debugging
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Keyword Research, Content Creation, Search Engine Optimization, Content Management, Content Strategy, Scheduling, Generative AI, Report Writing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Artificial Neural Networks, Data Preprocessing, Text Mining, Recurrent Neural Networks (RNNs), Deep Learning, Model Evaluation, Tensorflow
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Model Deployment, Data Preprocessing, Performance Tuning
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Big Data, SQL, Data Analysis, Dashboard, Business Intelligence, Data Warehousing, Data Visualization Software, Data Manipulation, Extract, Transform, Load, Data Pipelines, Data Transformation, Data Cleansing, Data Processing, Data Import/Export, Data Storage Technologies, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Apache Hive, Apache Hadoop, Data Warehousing, SQL, Performance Tuning, Databases, Query Languages, Database Management, Extensible Markup Language (XML), Data Processing, Data Transformation, Data Manipulation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Data-Driven Decision-Making, Predictive Modeling, Risk Analysis, Strategic Decision-Making, Performance Metric, Technical Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Feature Engineering, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Predictive Analytics, Regression Analysis, Supervised Learning, Data Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Cleansing, Statistical Methods, Data Transformation, Seaborn, Pandas (Python Package), Matplotlib
Mixed · Course · 1 - 4 Weeks