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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Data Presentation, Systems Thinking, Unsupervised Learning, Reinforcement Learning, Deep Learning, Computer Vision, Natural Language Processing, Predictive Modeling, MLOps (Machine Learning Operations), Time Series Analysis and Forecasting, Project Management Life Cycle, Marketing Analytics, Logistic Regression, Descriptive Analytics, Strategic Decision-Making, Transfer Learning, Simulations, Operations Research, Statistical Machine Learning

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Performance Measurement, Business Intelligence, Strategic Marketing, Business Modeling, Business Planning, Selling Techniques, Human Capital, Management Accounting, Portfolio Management, Digital Transformation, Equities, Marketing Planning, Business Analytics, Corporate Sustainability, Customer Relationship Management, Entrepreneurial Finance, Team Leadership, B2B Sales, Branding, Market Dynamics

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    SEO Visibility: Build and Monitor Your Brand Online

    Beginner · Course · 1 - 4 Weeks

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Business Writing, Change Management, Leadership Studies, Compensation and Benefits, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Google Cloud Platform, Sales Process, Diversity Awareness, Conflict Management, Research

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    Track Basic Metrics

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Maestría en Ingeniería de Software

    Skills you'll gain: Supervised Learning, User Story, Sprint Planning, Data Presentation, Unsupervised Learning, LLM Application, Process Analysis, Cloud-Native Computing, Software Testing, Technology Strategies, Web Content Accessibility Guidelines, Maintainability, API Design, Classification Algorithms, Dashboard, Site Reliability Engineering, Deep Learning, Game Design, Design Thinking, Time Series Analysis and Forecasting

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Utiliser BigQuery Machine Learning pour l'inférence

    Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, Statistical Inference, Machine Learning Methods, SQL, Model Deployment

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Data Presentation, Statistical Machine Learning, Regression Analysis, Data Storytelling, Social Network Analysis, Exploratory Data Analysis, Bayesian Statistics, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, Model Evaluation, Statistical Visualization, Classification And Regression Tree (CART), Supervised Learning, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming, Data Preprocessing

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Technology Strategies, Environmental Social And Corporate Governance (ESG), Organizational Strategy, Classification Algorithms, Engineering Management, Oral Expression, Systems Thinking, Prototyping, Project Management, Ideation, Feasibility Studies, Infrastructure Security, Financial Statements, Environmental Management Systems, Business Modeling, Asset Management, Project Risk Management, Operations Research, Team Management, Operational Efficiency

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    Optimize Task Hierarchies

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Boost Productivity with Gemini in BigQuery - 繁體中文: Google Cloud
  • SEO Visibility: Build and Monitor Your Brand Online: Coursera
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Track Basic Metrics: Coursera
  • Maestría en Ingeniería de Software: Universidad de los Andes
  • Utiliser BigQuery Machine Learning pour l'inférence: Google Cloud
  • Master of Science in Data Science (Statistics): University of Leeds
  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud

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