• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    687 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Strategy

    Skills you'll gain: Business Strategy, Organizational Strategy, Strategic Leadership, Strategic Thinking, Business Management, Business Modeling, Strategic Decision-Making, Competitive Analysis, Value Propositions, Market Analysis, Innovation, Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    How to Write Emails and Engage Professors

    Skills you'll gain: Relationship Building, Research, Planning, Goal-Oriented, Professionalism, Resilience, Resourcefulness, Problem Solving, Persistence, Persuasive Communication, Time Management, Communication, Strategic Thinking

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Practical Generative AI with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Multimodal Prompts, LLM Application, AI Product Strategy, Marketing Strategies, Productivity Software, Creative Design, Marketing Automation, Responsible AI, Natural Language Processing, Application Programming Interface (API), A/B Testing, Time Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G
    N
    G
    N

    Multiple educators

    Machine Learning for Trading

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Machine Learning, Google Cloud Platform, Machine Learning Algorithms, Applied Machine Learning, Financial Trading, Reinforcement Learning, Supervised Learning, Data Pipelines, Time Series Analysis and Forecasting, Statistical Machine Learning, Technical Analysis, Deep Learning, Securities Trading, Portfolio Management, Market Trend, Artificial Intelligence and Machine Learning (AI/ML), Financial Market, Artificial Neural Networks

    3.8
    Rating, 3.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Cancer Biology

    Skills you'll gain: Oncology, Medical Imaging, Patient Education And Counseling, Diagnostic Radiology, Radiation Therapy, Molecular Biology, Diagnostic Tests, Clinical Trials, Pain Management, Preventative Care, Treatment Planning, Urology, Patient Treatment, Immunology, Epidemiology, Surgery, Cell Biology, Care Management, Biology, Pathology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Strategic Decision-Making, Decision Making, Complex Problem Solving, Systems Thinking, Consumer Behaviour, Risk Management, Business Management, Cultural Diversity, Organizational Effectiveness, Industrial and Organizational Psychology, Social Sciences, Economics, Policy, and Social Studies, Business, Market Research, Leadership, Psychology, Innovation, Technology Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    385 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Stanford University

    Understanding Einstein: The Special Theory of Relativity

    Skills you'll gain: Physics, Timelines, Verification And Validation, Scientific Methods, Research, Mechanics, Mathematical Modeling, Systems Of Measurement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    3.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Social Media Marketing

    Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Content Creation, Instagram, TikTok, Content Marketing, Content Performance Analysis, Growth Strategies, Calendar Management, Drive Engagement, Digital Marketing, Scheduling, Brand Awareness, Customer Engagement, Branding, Market Research, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Plan a Successful Freelancing Business

    Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado System

    Researcher Management and Leadership Training

    Skills you'll gain: Performance Management, Mentorship, Budget Management, Team Management, Project Controls, People Management, Leadership and Management, Recruitment, Leadership, Expense Reports, Professional Development, Resource Management, Compliance Management, Goal Setting, Clinical Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    408 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Minnesota

    Resilience in Children Exposed to Trauma, Disaster and War: Global Perspectives

    Skills you'll gain: Child Welfare, Research, Research Methodologies, Family Support, Working With Children, Trauma Care, Child Development, Social Sciences, Human Development, Cultural Diversity, Culture, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    738 reviews

    Mixed · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research and analysis for tech industries
market research & business intelligence mastery
market research essentials for marketing management
market research: analyze, apply & evaluate
market research case study: apply & analyze
1…464748…342

In summary, here are 10 of our most popular market research courses

  • Marketing estratégico: claves para competir con éxito: IESE Business School
  • Business Strategy: University of Illinois Urbana-Champaign
  • How to Write Emails and Engage Professors: University of California, Davis
  • Practical Generative AI with ChatGPT: Packt
  • Machine Learning for Trading: Google Cloud
  • Cancer Biology: Johns Hopkins University
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • Understanding Einstein: The Special Theory of Relativity: Stanford University
  • Social Media Marketing: SkillUp
  • Plan a Successful Freelancing Business : California Institute of the Arts

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Manage Cookie Preferences
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok