• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • B

    Board Infinity

    Product Manager's Interview Playbook: Strategies for Success

    Skills you'll gain: Product Design, Product Management, Interviewing Skills, Product Lifecycle Management, Product Roadmaps, Case Studies, Stakeholder Communications, Portfolio Management, Estimation, Product Strategy, Storytelling, Technical Communication, Communication, Analysis, Complex Problem Solving, Prioritization, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية إنشاء قصة على الانستغرام باستخدام كانفا

    Skills you'll gain: Instagram, Canva (Software), Animations, Creative Design, Video Editing, Content Creation, Video Production

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    كيفية استخدام ميل شامب

    Skills you'll gain: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analyze Users & Optimize Product Retention

    Skills you'll gain: Data Storytelling, Customer Analysis, Customer Retention, Marketing Analytics, Customer Insights, Strategic Decision-Making, Product Strategy, Data Analysis, Product Management, Data-Driven Decision-Making, Advanced Analytics, Unsupervised Learning, Technical Documentation, Performance Measurement, Machine Learning Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Social Impact, Product Development, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Project Controls, Lean Methodologies, Supply Chain Management, Process Analysis, Competitive Analysis

    University Certificate · 6 - 12 Months

  • C

    Coursera

    RFIs: Streamline Supplier Selection

    Skills you'll gain: Request for Proposal, Strategic Sourcing, Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Market Research, Competitive Intelligence, Data-Driven Decision-Making, Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analytics: Uncover Web Traffic Secrets

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Technical Communication, Performance Metric, Data Analysis, Data-Driven Decision-Making, Team Oriented, Data Presentation

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Criando uma estratégia digital vencedora

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Marketing Strategies, Digital Advertising, Web Analytics and SEO, Content Creation, Email Marketing, Digital Communications, E-Commerce, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Systems Integration - Bachelor's

    Skills you'll gain: DevSecOps, DevOps, User Centered Design, Usability, Systems Integration, User Experience Design, Systems Analysis, System Implementation, Human Computer Interaction, Application Security, Agile Methodology, Information Systems, Software Development, CI/CD, Secure Coding, Security Testing, User Feedback, Project Management Software, Information Technology, Database Management Systems

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • I

    Intel

    Strengthening Real World Relevance in the Classroom

    Skills you'll gain: Lesson Planning, Instructional Strategies, Student-Centred Learning, Community Development, Instructional Design, Learning Strategies, Curriculum Development, Student Engagement, Technology Strategies, Social Impact, Sustainable Development

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Baseball into the Millennium

    Skills you'll gain: Culture, Social Studies, International Relations, World History, Cultural Diversity, Socioeconomics, Public History, Labor Law, Political Sciences, Trend Analysis, Economics, Business Economics

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Next.js Ecommerce - Build a Shopping Platform From Scratch

    Skills you'll gain: Full-Stack Web Development, Responsive Web Design, Email Automation, Order Management, Data Validation, User Interface (UI) Design, Search Engine Optimization, Web Applications, JavaScript Frameworks, Authentications, User Interface (UI), React.js, Payment Processing, E-Commerce, PostgreSQL, Dashboard, Database Development, Object-Relational Mapping, Product Improvement, Real Time Data

    Intermediate · Specialization · 3 - 6 Months

1…479480481…502

In summary, here are 10 of our most popular social media marketing courses

  • Product Manager's Interview Playbook: Strategies for Success: Board Infinity
  • كيفية إنشاء قصة على الانستغرام باستخدام كانفا: Coursera
  • كيفية استخدام ميل شامب: Coursera
  • Analyze Users & Optimize Product Retention: Coursera
  • Innovation Management and Entrepreneurship University Certificate: HEC Paris
  • RFIs: Streamline Supplier Selection: Coursera
  • Analytics: Uncover Web Traffic Secrets: Coursera
  • Criando uma estratégia digital vencedora: Tecnológico de Monterrey
  • Systems Integration - Bachelor's: Illinois Tech
  • Strengthening Real World Relevance in the Classroom: Intel

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok