Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Coursera
Skills you'll gain: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Pipelines, Closing (Sales), Sales Process, Prospecting and Qualification, Negotiation, Sales Training, Sales Strategy, Customer Analysis, Sales Enablement, Marketing Analytics, Customer Relationship Management (CRM) Software, Account Management, Customer Success Management, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Sustainable Business, Strategic Marketing, Value Propositions, Environmental Issue, Marketing, Marketing Communications, Marketing Management, Consumer Behaviour, Branding, Market Analysis, Target Market, Marketing Strategy and Techniques, Product Strategy, Marketing Channel
Mixed · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Spreadsheet Software, Financial Modeling, Regression Analysis, Excel Formulas, Business Modeling, Simulation and Simulation Software, Operations Research, Microsoft Excel, Google Sheets, Probability Distribution, Analysis, Forecasting, Predictive Analytics, Risk Analysis, Statistical Methods, Data Analysis Software, Process Optimization, Decision Tree Learning
Mixed · Course · 1 - 4 Weeks

Universiteit Leiden
Skills you'll gain: Language Competency, Language Learning, Anthropology, English Language, Communication Disorders, Cultural Diversity, Interviewing Skills, Vocabulary, Grammar, Social Sciences, Sociology, Research Methodologies
Beginner · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Writing, Writing and Editing, Research, Peer Review, Research Methodologies, Media and Communications, Journals, Research and Design, Policy Analysis, Content Creation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Descriptive Statistics, Marketing Effectiveness, A/B Testing, Target Audience, Marketing Strategies, Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Data Collection, Statistics, Data Modeling, Statistical Analysis, Business Analytics, Advertising Campaigns, Campaign Management, Marketing, Analytics, Performance marketing, Web Analytics
Intermediate · Specialization · 3 - 6 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market
Credit offered
Graduate Certificate · 6 - 12 Months

Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Maternal Health, Prenatal Care, Child Health, Patient Education And Counseling, Nutrition Counseling, Preventative Care, Clinical Nutrition, Nutrition and Diet, Food Safety and Sanitation, Medical Science and Research, Endocrinology
Intermediate · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner · Course · 1 - 3 Months

Yale University
Skills you'll gain: Disabilities, Differentiated Instruction, School Counseling, Special Education, Adaptive Equipment, Literacy, Individualized Education Programs (IEP), Diagnostic Tests, Working With Children, Psychological Evaluations, Overcoming Obstacles, Student Support and Services, Resilience, Learning Strategies, Academic Advising, Law, Regulation, and Compliance, Advocacy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Employee Surveys, Data Collection, Data Analysis, User Feedback, Customer Relationship Management (CRM) Software, Market Research, Business Software, Cloud Applications
Beginner · Guided Project · Less Than 2 Hours