Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, Model Training, Machine Learning Methods, Google Cloud Platform, Model Deployment, Machine Learning, Machine Learning Algorithms, Predictive Modeling, SQL
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Mapping, Extract, Transform, Load, Data Validation, Workflow Management, JSON, Fraud detection, Extensible Languages and XML, Extensible Markup Language (XML), Metadata Management, Process Design, Data Integration, Data Transformation, Data Pipelines, Data Import/Export, Data Processing, Data Integrity, Data Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Legal Risk, Sustainable Development, Law, Regulation, and Compliance, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Presentation, Sales Presentations, Storytelling, Proposal Writing, Selling Techniques, Product Demonstration, General Sales Practices, Driving engagement, Closing (Sales), Sales Process, Sales, Proposal Development, Oral Expression, Verbal Communication Skills, Drive Engagement, Presentations, Customer Engagement, Data Visualization, Meeting Facilitation, Digital Assets
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Prompt Engineering, Frontend Performance, Information Architecture, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Applied Machine Learning, SQL, AI Workflows, Query Languages, Predictive Modeling, AI Integrations, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Analytics, Data Analysis, Model Training, Applied Machine Learning, Model Deployment, MLOps (Machine Learning Operations), Machine Learning, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Migration, Google Cloud Platform, Cloud Storage, Extract, Transform, Load, Cloud Engineering, Data Pipelines, Data Import/Export, Data Infrastructure, Data Processing, Data Capture, Big Data, Data Warehousing, Data Integration, Data Storage, SQL, IT Automation, Data Transformation, Data Management, Automation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Feature Engineering, Extract, Transform, Load, Data Pipelines, Data Transformation, Model Evaluation, Pandas (Python Package), Data Storytelling, Data Presentation, Data Preprocessing, Data Processing, PySpark, Data Quality, Apache Spark, Data-Driven Decision-Making, A/B Testing, Data Analysis, Model Training, Data Visualization, Data Governance, Machine Learning
Intermediate · Course · 1 - 3 Months
Skills you'll gain: Data Preprocessing, Data Pipelines, Java Programming, Java, Data Processing, Feature Engineering, Data Import/Export, Data Cleansing, Data Quality, Model Training, Data Transformation, Data Validation, Data Integrity, Data Access, Continuous Monitoring, Apache Maven, Object Oriented Programming (OOP)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Python Programming
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Exploratory Data Analysis, Data Wrangling, Data Preprocessing, AI Integrations, Big Data, Google Cloud Platform, Interactive Data Visualization, Generative AI Agents, Prompt Engineering, Query Languages, Debugging, SQL
Beginner · Course · 1 - 4 Weeks