• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    S

    Starweaver

    Lean Management Fundamentals

    Skills you'll gain: Lean Manufacturing, Lean Methodologies, Kaizen Methodology, Process Mapping, Cross-Functional Collaboration, Kanban Principles, Process Analysis, Cross-Functional Team Leadership, Employee Engagement, Process Optimization, Operational Excellence, Operational Efficiency, Continuous Improvement Process, Process Improvement and Optimization, Quality Management, Process Improvement, Business Process, Workflow Management, Culture Transformation, Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundamentals of GIS

    Skills you'll gain: ArcGIS, GIS Software, Geographic Information Systems, Geospatial Information and Technology, Data Sharing, Geospatial Mapping, Spatial Analysis, Metadata Management, Data Quality, Data Mapping, Data Visualization, Data Visualization Software, Data Analysis, File Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford University

    Understanding Einstein: The Special Theory of Relativity

    Skills you'll gain: Physics, European History, Verification And Validation, Scientific Methods, electromagnetics, Research, Experimentation, Mechanics, Global Positioning Systems

    4.9
    Rating, 4.9 out of 5 stars
    ·
    3.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Work Smarter with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Microsoft Office, Excel Formulas, Data Import/Export, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Elastic Google Cloud Infrastructure: Scaling and Automation

    Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Terraform, Cloud Solutions, Load Balancing, Cloud Engineering, Infrastructure as Code (IaC), Cloud Computing, Cloud Services, Managed Services, Cloud Management, Cloud Deployment, Solution Architecture, IT Automation, Network Infrastructure, Virtual Private Networks (VPN), Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Florida

    Personal & Family Financial Planning

    Skills you'll gain: Financial Planning, Financial Statement Analysis, Risk Management, Financial Statements, Investments, Cash Management, Insurance, Income Tax, General Finance, Tax Planning, Financial Management, Credit Risk, Budgeting, Portfolio Management, Expense Management, Investment Management, Personal Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Stakeholder & Strategic Alignment

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, People Analytics, Stakeholder Communications, Workforce Planning, Stakeholder Analysis, Human Resource Strategy, Human Resources, Organizational Strategy, Business Priorities, Organizational Structure, Communication Planning, Data Storytelling, Business Metrics, Matrix Management, Strategic Decision-Making, Reconciliation, Strategic Planning, Strategic Prioritization

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Communication Skills for Engineers

    Skills you'll gain: Proposal Writing, Oral Expression, Presentations, Technical Communication, Verbal Communication Skills, Executive Presence, Business Writing, Public Speaking, Infographics, Business Communication, Interactive Data Visualization, Concision, Strategic Communication, Crisis Management, Persuasive Communication, Interpersonal Communications, Public Relations, Technical Writing, Electronic Media, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    907 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Leading with Impact: Psychology, Diversity, and Change

    Skills you'll gain: Organizational Change, Empathy & Emotional Intelligence, Workplace inclusivity, Emotional Intelligence, Diversity Training, Team Performance Management, Change Management, Team Motivation, Diversity and Inclusion, Team Building, Resilience, Business Transformation, Intercultural Competence, Conflict Management, Team Leadership, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Management Training And Development, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    447 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    The Definitive Guide to Microsoft Fabric

    Skills you'll gain: Data Lakes, Microsoft Azure, Data Architecture, Extract, Transform, Load, Power BI, Data Security, Data Transformation, Data Governance, Data Warehousing, Real Time Data, Computing Platforms, Collaborative Software, Data-Driven Decision-Making, Data Integration, Dashboard, Data Analysis, Data Presentation, Cloud Infrastructure, Python Programming, Machine Learning

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Stanford University

    Organizational Analysis

    Skills you'll gain: Organizational Structure, Social Network Analysis, Decision Making, Organizational Development, Organizational Change, Organizational Effectiveness, Strategic Decision-Making, Social Sciences, Culture, Sociology, Analysis, Resource Management, Case Studies, Coordination, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Marketing Strategy: Consumer Insight to Positioning

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Communications, Consumer Behaviour, Brand Strategy, Brand Marketing, Marketing Channel, Product Marketing, Digital Marketing, Advertising Campaigns, Value Propositions, Marketing Analytics, Brand Management, Market Analysis, Promotional Strategies, Market Opportunities, Target Market, Cross-Channel Marketing, Competitive Analysis, Online Advertising

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19K reviews

    Intermediate · Specialization · 1 - 3 Months

1…636465…834

In summary, here are 10 of our most popular brand management courses

  • Lean Management Fundamentals: Starweaver
  • Fundamentals of GIS: University of California, Davis
  • Understanding Einstein: The Special Theory of Relativity: Stanford University
  • Work Smarter with Microsoft Excel: Microsoft
  • Elastic Google Cloud Infrastructure: Scaling and Automation: Google Cloud
  • Personal & Family Financial Planning: University of Florida
  • Stakeholder & Strategic Alignment: Coursera
  • Communication Skills for Engineers: Rice University
  • Leading with Impact: Psychology, Diversity, and Change: Coursera
  • The Definitive Guide to Microsoft Fabric: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok