• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Foundations of Project Management

    Skills you'll gain: Scope Management, Project Scoping, Leadership and Management, Project Management Institute (PMI) Methodology, Project Management, Meeting Facilitation, Team Leadership, Resource Management, Project Management Life Cycle, Leadership, Project Portfolio Management, Team Building, Scheduling, Project Planning, Ethical Standards And Conduct, Project Risk Management, Cost Management, Stakeholder Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Khalifa University

    AI for Executives: AI for Customer Relationship Management

    Skills you'll gain: AI Personalization, Sales Enablement, Customer Data Management, Sales Management, AI Enablement, Customer experience improvement, Predictive Analytics, AI Product Strategy, Customer Insights, Customer Engagement, Advanced Analytics, Large Language Modeling, Fraud detection, Artificial Intelligence, Data Integration, Network Analysis, User Feedback, Technology Roadmaps, Change Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Protection of Information Assets

    Skills you'll gain: Network Security, Cyber Attacks, Security Testing, Digital Forensics, Infrastructure Security, Identity and Access Management, Cloud Security, Security Awareness, Threat Detection, Test Tools, Firewall, OSI Models, Single Sign-On (SSO), Computer Networking, Data Encryption Standard, Cloud Computing, Public Key Infrastructure

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Jira for Quality Assurance Testing

    Skills you'll gain: Software Quality Assurance, Quality Assurance, Software Testing, Jira (Software), Regression Testing, Functional Testing, Test Planning, Test Case, Usability Testing, Technical Communication, Issue Tracking, Agile Methodology, Software Documentation, Software Development, Agile Project Management, Risk Management, User Interface and User Experience (UI/UX) Design, Data Analysis, Problem Solving

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea un perfil de negocios en Twitter

    Skills you'll gain: Trend Analysis, Social Media, Social Media Strategy, Social Media Marketing, Market Trend, Account Management, User Accounts, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Professional Writing

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Keyword Research, Blogs, Writing and Editing, Content Creation, Generative AI Agents, Web Content, Copywriting, Workflow Management, AI Personalization, Business Writing, Generative AI, AI Enablement, Content Strategy, Writing, Editing, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Invoice Processing: From Receipt to Routing

    Skills you'll gain: Accounts Payable, Invoicing, Billing & Invoicing, Vendor Relationship Management, Payment Processing and Collection, Process Mapping, Project Documentation, Workflow Management, Accounting and Finance Software, Procedure Development, Accounting, Standard Accounting Practices, Business Process Automation, Document Control, Digital Transformation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Using the Natural Language API from Google Docs

    Skills you'll gain: Google Cloud Platform, Google Workspace, Natural Language Processing, Scripting, Cloud API, Document Management, Machine Learning

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Build your creative business using Adobe tools

    Skills you'll gain: Intellectual Property, Ideation, Brand Strategy, Adobe Express, Adobe Firefly, Target Audience, Creative Problem-Solving, Conceptual Design, Creative Thinking, Branding, Creativity, Graphic Design, Entrepreneurship, Design, Adobe Photoshop, Business Strategy, Adobe Illustrator, Artificial Intelligence, Communication, Digital Marketing

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    JavaScript for Dynamic Web Development

    Skills you'll gain: Javascript, Event-Driven Programming, Web Development, HTML and CSS, Web Applications, Interactive Design, Debugging, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Wetland Conservation Through a Human Lens

    Skills you'll gain: Stakeholder Engagement, Community Outreach, Cultural Diversity, Policy Analysis, Social Sciences, Cultural Sensitivity, Environment and Resource Management, Case Studies, Environmental Issue, Natural Resource Management, Water Resources, Driving engagement, Diversity Equity and Inclusion Initiatives, Governance, Conflict Management, Critical Thinking

    Intermediate · Course · 1 - 4 Weeks

1…769770771…834

In summary, here are 10 of our most popular brand management courses

  • Foundations of Project Management: LearnKartS
  • AI for Executives: AI for Customer Relationship Management: Khalifa University
  • Protection of Information Assets: Whizlabs
  • Jira for Quality Assurance Testing: Coursera
  • Crea un perfil de negocios en Twitter: Coursera
  • AI for Professional Writing: AI CERTs
  • Using Porter’s Five Forces Model for Competitive Analysis : Coursera
  • Invoice Processing: From Receipt to Routing: Coursera
  • Using the Natural Language API from Google Docs: Google Cloud
  • Build your creative business using Adobe tools: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok