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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Management, Behavioral Economics, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Integrated Marketing Communications, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    559 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Advanced Define and Measure Phases

    Skills you'll gain: Process Capability, Team Management, Statistical Process Controls, Exploratory Data Analysis, Six Sigma Methodology, Probability & Statistics, Process Analysis, Statistical Analysis, Lean Six Sigma, Process Mapping, Correlation Analysis, Data Collection, Regression Analysis, Process Improvement, Quality Improvement, Business Process, Graphing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Classical papers in molecular genetics

    Skills you'll gain: Molecular Biology, Biochemistry, Biology, Life Sciences, Laboratory Research, Microbiology, Experimentation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    246 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Campaign Performance Reporting, Visualization, & Improvement

    Skills you'll gain: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data-Driven Decision-Making, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Project Management Project

    Skills you'll gain: Project Risk Management, Project Schedules, Work Breakdown Structure, Timelines, Risk Management, Peer Review, Budgeting, Project Planning, Scheduling, Project Management, Project Implementation, Project Scoping, Project Documentation, Matrix Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York University

    Guided Tour of Machine Learning in Finance

    Skills you'll gain: Supervised Learning, Model Evaluation, Applied Machine Learning, Machine Learning, Statistical Methods, Artificial Neural Networks, Predictive Modeling, Scikit Learn (Machine Learning Library), Regression Analysis, Deep Learning, Finance, Financial Market, Tensorflow, Logistic Regression, Jupyter, Reinforcement Learning

    3.8
    Rating, 3.8 out of 5 stars
    ·
    680 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Set Up a Facebook Ads Campaign

    Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    424 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Colorado System

    Fundamentals of Global Energy Business

    Skills you'll gain: Energy and Utilities, Oil and Gas, Strategic Thinking, Global Marketing, Business Analysis, Business Economics, Supply And Demand, Stakeholder Analysis, Business Analytics, Economics, Political Sciences, Environment and Resource Management, Natural Resource Management, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    505 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    L

    Lund University

    Medical Applications of Particle Accelerators (NPAP MOOC)

    Skills you'll gain: Radiation Therapy, Medical Imaging, Diagnostic Radiology, Oncology, Patient Positioning, Biomedical Engineering, Medical Equipment, Treatment Planning, Physics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    282 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Los gobiernos locales como actores internacionales

    Skills you'll gain: International Relations, Public Policies, Policty Analysis, Research, and Development, Policy Development, Strategic Planning, Public Affairs, Diplomacy, Economic Development, Community Development, Legal Research, Advocacy, Governance, Sustainable Development, Professional Networking, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    961 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Legal Risk, Case Law, Law, Regulation, and Compliance, Artificial Intelligence, Legal Writing, Data-Driven Decision-Making, Forecasting, Automation, Client Services

    4.4
    Rating, 4.4 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Branding and Customer Experience: IE Business School
  • Six Sigma Advanced Define and Measure Phases: Kennesaw State University
  • Classical papers in molecular genetics: University of Geneva
  • Campaign Performance Reporting, Visualization, & Improvement: Unilever
  • Project Management Project: University of California, Irvine
  • Guided Tour of Machine Learning in Finance: New York University
  • How to Set Up a Facebook Ads Campaign: Coursera
  • Fundamentals of Global Energy Business: University of Colorado System
  • Medical Applications of Particle Accelerators (NPAP MOOC): Lund University
  • Los gobiernos locales como actores internacionales: Universidad Nacional Autónoma de México

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Market (economics) (28)
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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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