Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,132 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AS

Oct 12, 2022

I e​njoyed every chapter of the course. The instructor is very clear and explains everything well, so you get to follow throughout even if you didn't have any prior knowledge of digital marketing.

SS

Jun 11, 2023

This was a great introduction into the foundations of digital marketing. As someone who had no prior knowledge I feel I now have a great starting point to continue learning about digital marketing.

Filter by:

5951 - 5975 of 7,226 Reviews for Foundations of Digital Marketing and E-commerce

By RATHOD S V

•

Aug 4, 2025

good

By PATEL M M P

•

Aug 4, 2025

Good

By AM J P

•

Aug 3, 2025

good

By Izat F

•

Jul 31, 2025

nice

By Henrique C

•

Jul 27, 2025

GOOD

By GAUTAM H

•

Jul 26, 2025

good

By Ayush S

•

Jul 26, 2025

nice

By HANISHKA P P

•

Jul 7, 2025

Good

By Jesintha P

•

Jun 30, 2025

GOOD

By Farishta k

•

Jun 22, 2025

Beat

By Arijit B

•

Jun 19, 2025

good

By Manisha M

•

Jun 10, 2025

Nice

By TIAGO A R

•

May 23, 2025

Show

By Vy V T H

•

May 17, 2025

good

By Isha S

•

May 9, 2025

Best

By ايمان ا ر

•

May 1, 2025

شكرا

By Tabinda s

•

Apr 30, 2025

good

By somendra d

•

Apr 29, 2025

Good

By Tamiru T

•

Apr 20, 2025

nice

By Glyzhel A S

•

Apr 13, 2025

cool

By SHUBHAM R

•

Apr 8, 2025

good

By MUHAMMAD S A

•

Apr 8, 2025

Nice

By Aayush K

•

Apr 4, 2025

nice

By Vikram

•

Apr 3, 2025

good

By Krish K S

•

Apr 1, 2025

nice