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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,242 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

MP

Dec 26, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

AS

Jun 8, 2020

Informative but not particularly attention grabbing. Sometimes hard to go through, still very organized and provided a lot resources and extra information. Very grateful for this opportunity.

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1126 - 1150 of 1,481 Reviews for Management of Fashion and Luxury Companies

By 186 N C

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May 23, 2020

Great

By Chenyi Z

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Jul 2, 2017

good!

By Spencer R

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Apr 19, 2016

Best!

By Shreya

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Jun 18, 2025

nice

By Sheetal B

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Nov 14, 2024

Good

By FengLing C

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Feb 25, 2024

good

By Mr. M H H

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Sep 18, 2023

good

By Agustin L d m

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Nov 12, 2022

good

By Qurban B

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Jan 19, 2022

good

By KAVISHNA R

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Nov 29, 2021

Good

By Allison J P A

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Jun 30, 2021

cute

By 袁依婷

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Feb 15, 2021

good

By Malavika .

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Nov 22, 2020

Good

By MAHAISWARI M

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Sep 27, 2020

good

By 19UBAA118

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Aug 30, 2020

Nice

By JEETHA R

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Aug 24, 2020

Good

By JEETHA R

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Aug 24, 2020

Good

By Akshay N

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Jul 10, 2020

GOOD

By Ho K Y

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May 9, 2019

good

By NS

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May 16, 2017

Exce

By Luiza d C C

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Oct 24, 2022

.

By Ammar m

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Apr 28, 2022

SS

By Aman K

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Dec 3, 2021

hs

By MD. R A

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Apr 18, 2019

5*

By Sandra L

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Oct 23, 2015

:D