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Introduction to CRM with HubSpot

In this project, we will develop and utilize a CRM in HubSpot and learn how to utilize our CRM to better grow and manage our business. HubSpot is a cloud-based customer relationship management (CRM) platform that can improve all aspects of your business. The HubSpot CRM is a launching pad to all other customer-facing teams as it houses all customer data ranging from contact information to detailed communication logs. HubSpot allows you to incorporate your sales, marketing, and customer service processes into one, all-inclusive platform with their CRM as the foundation. With its user friendly features, HubSpot allows you to easily manage and grow your customers as well as improve your business relationship with existing customers. Best of all, HubSpot’s CRM is completely free! With “Grow Better” as their mantra, HubSpot has mastered the CRM game. Also, as a platform, HubSpot is able to easily sync and work with other platforms which allows you to incorporate every aspect of your business to better streamline and manage your company. HubSpot is an invaluable tool that is sure to improve your company’s growth, productivity, and brand! Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Status: HubSpot CRM
Status: Account Management
BeginnerGuided Project2 hours

Featured reviews

CK

4.0Reviewed Nov 27, 2021

I enjoyed the demos and learnt something new I have never learnt before and I have understood it.

MB

4.0Reviewed Mar 8, 2024

Well-structured course, but the UI has been updated since this course was launched and not everything matches.

PS

4.0Reviewed Aug 21, 2020

The instructor kept the work simple enough that even a beginner like me was able to understand and grasp the concepts.

IK

5.0Reviewed Apr 17, 2021

I loved this course, the time worked perfect for me and the sections of the HubSopt are well explain.

IO

5.0Reviewed Apr 7, 2024

I love the cousera courses they are very informative and you don't get easy if you fail you need to revoiew the Task till you understand the course. Thumbs UP

KG

4.0Reviewed Jun 16, 2025

Abby was very great with the way she made the concepts easy plus it was easy to follow through as she taught. Thank you

ZG

4.0Reviewed Mar 5, 2024

Very helpful but unfortunately the layout and interface of HubSpot have completely changed so the videos are outdated and it was a bit difficult to follow along.

JW

5.0Reviewed Nov 16, 2022

Very easy to follow along. Clear instruction with enough time to get familiar with the process.

NO

4.0Reviewed Jan 31, 2024

very beginner friendly introduction to the platofrm; good if you have no knowledge at all and just want the basics.

KS

4.0Reviewed Sep 10, 2023

Coursera is spreading education and skill to the world. thank you from bottom of my heart. It was good experience.

BK

4.0Reviewed Apr 9, 2022

This is an intresting course. I like the way I was practicing alongside with the instructor on the project base work. I have completed the quiz but have not received any certificate

LA

4.0Reviewed Feb 16, 2021

I feel that I got with the enough knowledge to continuo my own practice at the plataform, the teacher was very clear and she has a good voice to enroll you with the practice.

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